How Europeans see themselves ageing
How do Europeans view their own aging? What are their expectations and concerns, and how do they prepare for it? To better understand their relationship with old age, Clariane commissioned OpinionWay to conduct a study of more than 12,000 people in six European countries: Germany, Belgium, Spain, France, Italy, and the Netherlands.
How Europeans see themselves ageing
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While nearly three in four Europeans want to live as long as possible, this aspiration is closely tied to health. For 88% of them, living a long life only makes sense if they can stay healthy. This expectation puts prevention and anticipation at the heart of the challenges of aging well.
Living longer, provided you stay healthy
want to live as long as possible
of them say this is on the condition that they can grow old healthily
of Europeans believe that enabling the entire population to age well should be a national priority
A majority of Europeans view increased longevity positively. 78% see aging as an opportunity for time to themselves, 69% for discovering new things and traveling, and 68% as an enriching stage of life. But this aspiration for longevity goes hand in hand with a strong expectation: preserving one's health for as long as possible. Indeed, 87% believe that aging is a stage that must be anticipated in order to stay healthy.
This aspiration is shared across the six countries studied, though with some differences: 87% of Spaniards want to live as long as possible, ahead of Italians (80%), Germans (70%), the French (68%), Belgians (67%), and the Dutch (66%).
At the collective level, aging well also emerges as a major issue: 84% of Europeans believe it should be a national priority, while only 32% currently believe that society is ready to cope with its aging population.
Europeans divided over their own aging
say they feel relaxed about their old age
believe they will grow old healthily
say they can rely on their family
While a majority of Europeans approach their own aging with a sense of calm, fewer than one in two believe they will age in good health. Perceptions vary considerably by country: 66% of Spaniards say they feel at ease about aging, compared with 63% of the Dutch, 59% of Germans, 52% of Italians, 49% of Belgians, and 47% of the French.
Physical and cognitive health is the top concern among those who are worried about aging (88%), ahead of the possible impact on their lifestyle (66%) and loneliness or the loss of loved ones (57%). Preserving one's independence, being able to keep doing what one enjoys, and maintaining ties with loved ones thus emerge as essential dimensions of aging well.
Loved ones also play a central role in how Europeans envision growing older: 70% believe they can count on their family, ranging from 65% in Germany to 79% in Spain. At the same time, 66% fear becoming too great a burden on their loved ones as they age.
Planning ahead today for better aging tomorrow
of Europeans believe the effects of ageing can be delayed
of people over 35 say they have already adopted healthy lifestyle habits
believe that science and technological innovations can help people cope better with the effects of ageing
For a majority of Europeans, aging well is something you prepare for well before old age. Six in ten believe it is possible to delay the effects of aging on health. This belief is especially strong in Spain (70%), ahead of France and Italy (61%), Germany (60%), Belgium (55%), and the Netherlands (54%).
This forward planning is already reflected in people's habits. Among Europeans aged 35 and over, 75% say they have adopted healthy lifestyle habits, 61% are saving to prepare financially for old age, and 54% have set up medical monitoring to help prevent potential illnesses.
Science and innovation also carry high expectations: 77% of Europeans believe they can help people live better with the effects of aging, and 65% believe they can help delay those effects. More than a desire for ever-greater longevity, their expectations center first and foremost on the ability to preserve health, independence, and quality of life for longer.
Aging well: between aspirations, concerns, and planning ahead
Across six European countries, the study conducted by OpinionWay for Clariane reveals a widely shared aspiration: to live long, but above all to live in good health. While Europeans hold a fairly positive view of increased longevity, they remain divided about their own aging and rank the preservation of health and independence as their top concerns. A majority nevertheless believe that action is possible: planning ahead, prevention, and innovation emerge as essential levers for aging better tomorrow.
This study is part of Clariane's research and knowledge-building program on the major challenges of healthy aging. Conducted by OpinionWay for Clariane among 12,078 people aged 18 and over in Germany, Belgium, Spain, France, Italy, and the Netherlands, it is freely available in the document below.